• Senior Marketing Director

    Job Locations US-MA-Boston
    Posted Date 3 weeks ago(5/2/2018 1:23 PM)
    Job ID
    2018-1087
    # of Openings
    1
    Category
    Product
  • Job Description

    Who we are:

     

    Zillion Health is an online health management platform that drives engagement through coaching and applications to create a better participant experience with every interaction. Zillion's proven patient engagement platform powers Restore Health's targeted clinical program focusing on reversing metabolic syndrome. Restore Health's program combines high-touch health coaching with an innovative mobile app/web platform and tracking devices to help members achieve sustainable long-term improvements in health. Our approach is comprehensive, integrative, and highly personalized.

     

    Job Summary

     

    The Senior Marketing and Communications Director is responsible for developing and implementing marketing communications plans that drive the demand for company products. Which includes the overall management of the Company’s Corporate Communications department. 

    Essential Duties and Responsibilities:

    • Direct the development and execution of marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events.
    • Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment.
    • Ensure new communication campaigns and programs are aimed at reaching sales targets.
    • Manage brand delivery and consistency across all markets for all product lines.
    • Build and manage the corporate communications budget.
    • Actively lead, build and manage the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers to produce high quality publications and materials on time and within budget.
    • Work alongside other members of the Zillion team to collaborate on various projects and company initiatives & goals.
    • Determine projects which should be completed internally and externally. Manage relationships with outside vendors as necessary.
    • Drive continual process improvements and implement best practices to manage projects efficiently.
    • Collaborate closely with the Executive Team, Business Development and Sales.
    • Be the driving force in the development of the work ethic, culture and values of the Corporate Communications group. Through personal example, establish the style and approach which meets overall company values and expectations.
    • Develop and maintain effective relationships with key reporters/editors from health trade and media.
    • Manage complex contract negotiation and work with legal counsel as required.

    Qualifications: 
     
    Minimum
    Education & Experience: 

    • Bachelor’s degree or equivalent in communications, journalism, marketing or business related field
    • Minimum of 10 years experience in marketing communications in high tech and/or healthcare industry
    • Minimum of 5 years experience managing a marketing communications team
    • Experience successfully building, coaching, and motivating high performing teams while holding employees accountable
    • Must have experience collaborating across all contributing departments with in the organization.

    Required Knowledge, Skills & Abilities: 

    • Demonstrates creative and critical thinking skills
    • Strong business analytics, relationship management, strategy development, project management, problem solving and change management skills.
    • Professional and positive approach, self motivated, team player, dynamic, creative with the ability to work on own initiative.
    • Excellent communicator with ability to influence and persuade across all levels of the organization
    • Exercises a high degree of tact and diplomacy
    • Demonstrates strong oral and written communication skills including the ability to clearly present recommendations and ideas to summarize complex issues.
    • Business related computer skills including knowledge with PowerPoint, Excel and Word.

    Restore Health/Zillion Health believes in the importance of an inclusive culture and that our differences drive innovation. Restore prohibits discrimination on the basis of race, color, national or ethnic origin, religion, age, disability, marital status, gender, gender expression, or sexual orientation.

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